The Golden Week of Selling
Have you ever heard of the Golden Hour? I live with a paramedic - so I am always learning about…
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Tag: sales strategy
What Great Online Advertising Really Is!
Many business people have a distorted view about the distinction between sales & marketing. The common view looks something like…
7 Ways to Cut Loose from Old Sales Thinking
Sooner or later, we all backslide into old ways of thinking about selling that lead us down the wrong path…
Sell Without Feeling Like A Used Car Salesman
Many business owners and professionals are appalled at the thought of having to sell their products or services. If you…
Think Twice Before Selling ROI
When we're selling to business people, our value proposition has to show a good return. Solid, credible Return On Investment…
Transforming Problems into Sales
My silent fish tank was no more. Enough water had evaporated to make the filter gurgle. It was highly annoying…
SPIN, Relevant To Both Salesmanship & Advertising!
What can face to face selling tell you about online salesletters & advertising?
5 Reasons People Like Technology White Papers
A good white paper is a paper that makes you look good. You look good when your white paper makes…
Are You `Solving’ or just `Selling’?
Here's a brief survey. How many of you sell something online? It could be a product or a service. Second…
Are You Letting Sales Slip Away?
Recently, I spent an afternoon with some friends at a go-cart track. We had the time of our life each…
