Tag: customer

Twitter: A Real Time Pulse Of Customer Satisfaction

Sydney, Australia-based web developer Michael Air recounts how his “light bulb” moment about real time search came as he was looking for a new hosting company. Instead of looking on Google, he consulted Twitter about a specific brand. “Ten pages in and 99 percent of comments were saying how bad that hosting company was,” he told Murdok.
Twitter, then, becomes a kind of collective representation of the consumer mind and the current consumer mood.

Amazon Offers Holiday Customer Review Team

Amazon.com has unveiled a "Holiday Customer Review Team" that consists of half a dozen of its most active reviewers.Amazon says the goal of the review team is to "provide fellow Amazon customers with top gift picks for the season as well as helpful tips on cutting costs over the holidays."The reviewers have been given access to some of Amazon’s most popular Black Friday deals so they can offer up their opinions on the items with other shoppers.

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