Tag: winning

Winning Investors: High Fives, KISS & Tell, and Slippery Fingers

By far, the most common question we receive at BizPro is a simple “How do I get my business started?” or “How do I get money for my business?” While these seem to be the most basic, obvious questions anyone could ask, you’d be surprised just how many people forget to. The answer is quite simple: prove, beyond a doubt, to anyone with sufficient cash that your idea/company model will function, survive, and profit. That’s it! Maybe the simplicity and vagueness of the answer is what drives many entrepreneurs to loose sight of that most important part of planning a new business; how will it get started? In order to successfully communicate your proof to any lender or investor, it would help to understand what they consider to be valid “proof”. While the possibilities here are virtually endless, there are at least five main items any lender is sure to evaluate. Be sure they’re in your plan!

Ten Tips For Winning Customers Over The Phone

The first contact you or another employee in your company has with a client or customer may well be over the telephone. Whoever answers the phone represents the entire organization and its philosophy about customer service to the person on the other end of the line. Make sure that you and everyone else who has access to your clients by phone knows and practices these rules of courtesy.

A Winning Public Relations Game Plan

I have learned in my public relations work, especially from leaders in the field, that there are only three ways a public relations effort can impact behavior: create opinion where it doesn’t exist, reinforce existing opinion or change that opinion. No surprise that the process by which those goals are realized is known as public relations. So, while behavior is the goal, and a host of communication tactics are the tools, our strategy is the leverage provided by public opinion.

Nine Steps to Building a Winning Sales Organization

Is your sales team performing far below potential?

Mine was. In my first sales manager’s job almost 20 years ago, I inherited a ten-person sales team that was ranked dead last out of 64 offices. Our only producer was an 18-year veteran with the company. None of the other nine salespeople had more than one year of sales experience. Obviously, we were performing far below standards. The attitude in the office was pitiful. I heard a lot of excuses for poor performance like “lousy territory” and “our prices are too high,” but what my salespeople really lacked was a success role model.

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