A study conducted by Google found buyers in the B2B world prefer using search engines to conduct their research, as opposed to traditional B2B publications.
Lawsuit Over Search Engine Gambling Ads Given Go Ahead
A lawsuit filed last year against a number of search engines concerning their displaying of gambling related ads has been given the go ahead by a San Francisco court.
Top Stories From Search Engine Strategies London
The top stories from last week’s Search Engine Strategies conference in London were prompted by market research.
How a Multi-Faceted Approach to Site Promotion Can Secure Your Search Engine Positions
In my last article on site promotion, I talked about why using one site promotion technique is a short-term solution. Now I’m going to illustrate why site promotion is multi-faceted, and show an example of how these techniques can build on one another to help you get better search engine results from your search engine optimization efforts, as well as more traffic to your site overall.
Search Dominates New Advertising Spending
Google and Yahoo are eating lunch on what used to be the expense accounts of the largest advertising and information venues in the world.
Comprehensive Search Marketing: A Look At The SitePoint SEM Kit
Because having a successful online presence is almost impossible without a strong search engine presence, many people have been looking for tools and guides to help them address marketing with search engines.
Copernic Wins Best Desktop Search Award From PC World
With the major search engine players having introduced their versions of desktop search utilities, the interest in desktop search seems to have waned. However, just because the desktop search craze may have crested, that does not mean quality products aren’t still out there.
CNet Reviews Search Engines
I’m surprised this didn’t get a bunch of blog posts when it came out on May 9: C|Net went out and did comprehensive reviews of nine top search engines.
Seecrets on Website Promotion: Search Engine Wars a Different Perspective
As at May 29, 2005, Google last traded price was $266 – an increase over its opening price of $100 on August 19, 2004. It is easy to be caught up by the outburst of irrational exuberance over this spectacular performance. Instead, this article tries to present a contrarian’s view.
Yahoo MindSet Search Launches
So Yahoo has launched a new customized search results feature called MindSet. Basically it allows you to determine the type of results you want. From the Yahoo! MindSet homepage you’ll see this description of the new custom search feature.