The Truth About Public Relations
The truth is, you CAN attract the support of those external audiences whose behaviors have the most effect on your…
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Tag: public relations
Preparing For Your Media Interview
Media interviews are an important part of an overall public relations campaign. Any size company from entrepreneur to Fortune 500…
A Guide to Optimizing Public Relations Content
This guide to "SEOing" your PR efforts can help you get high-ranking search results for your press releases, marketing white…
Public relations: A Free Lunch at Last?
Seems like everyone is looking for the proverbial free lunch these days, particularly when it comes to marketing communications. Well,…
PR Is Just Smart Business
The name of the game is doing our part to achieve manage- ment's objectives. And public relations best practice -…
So What’s Wrong With Strategic?
Some folks see the word "strategic" as a needlessly tiresome and complicated notion. But anything that shows you how to…
Time to Spruce Up Your Public Relations?
Better check out the public relations fundamental premise, then take action in your own best interest.
What Martha Is Teaching Us
The media is about five minutes away from overkill on the Martha Stewart story, but don't expect that to stop…
Going Solo With Your Own Public Relations Business
Arizona is probably best known for three things: The Grand Canyon, sports and retirement communities. And although America West Airlines…
Public Relations: Martha, Sammy and Murphy
It doesn't feel like summer yet in most of the U.S., but it's definitely here. Know how I know why?…
