How to Market to and Through the Media
While publicity is the most powerful promotional tool there is (since it is more impacting, more far-reaching, and far more…
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Tag: public relations
Mid-Year Review: Have We Learned Anything?
Hurray! June is over and that means (for those of us in the Northern hemisphere) we get to look forward…
The Eleven Tenets Of Reality PR And Why You Need To Learn Them
PR is a hard job. You get rejected almost as often as actors looking for their big break. Journalists loudly,…
Why Small Business Must Turn To PR
If small business had no important outside audiences, it wouldn't exist.
You Are Newsworthy
There is something newsworthy happening right now at your organization, but you must first think like a reporter before you…
Industry Pro Interview: Insider Secrets To Building Your PR Campaign
Todd Brabender of Spread The News Public Relations was kind enough to answer some burning questions most small business owners…
Getting Free Publicity – How To Write A Press Release
There is a nasty rumor that press releases don't work. Not true! Press releases can be a fabulous tool for…
Why Write Articles to Publicize your Business?
Reach 1000 to 500,000 targeted buyers every day Online. That's the best reason I know. Get exposure for contacts, customers…
Attract Media Coverage Without Spending Advertising $$
Advertising is expensive. PR is often low cost or free. Try these ten tips for attracting free PR to your…
Hey, Mr/Ms Manager!
Does it really make sense to bet your PR budget on results like newspaper mentions and zippy brochures while your…
