10 Ways to Get the Media to Love You
1. When the media calls, stop what you are doing and give them your full attention. That's right. Maybe you're…
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Tag: public relations
Public Relations: Toast?
Could be, when unit managers in businesses, non-profits and associations don't get the really important external audience behaviors they need…
Do-It-Yourself Public Relations
"Advertising is what you pay for. Publicity is what you pray for." What is a small business owner to do?…
4th Quarter 2003 Publicity = 1st Quarter 2004 Prosperity
As the year starts to wind down, many businesses and entrepreneurs are making plans and budgets for the year 2004.…
Want PR’s Full Value?
Make sure somebody is worrying about those outside audience behaviors you need to help reach your objectives.
When Tactics Are Not Enough
Your public relations people are busy. The buzz is all about hits on a radio show or mentions in a…
PR: Let’s Talk Fundamentals
How much more fundamental can you get than this? As a business, non-profit or association manager, if you don't get…
Can Your PR Game Plan be Salvaged?
If, as is often the case, you are preoccupied with comm- unications tactics instead of working a plan to actively…
PR: Behavior Modification Specialist
While awaiting economic recovery, business needs to attract the attention of its most important external audiences in a more targeted…
A Simple Formula for Success
Leaders in the business world need public relations big time, and they show it every day. How? By staying in…
