Google’s recent patent application suggests a move towards making YouTube an interactive gaming platform, changing online entertainment.
Bing Commercials Infringe on Patent?
A set of product placement ads for Microsoft’s Bing ran during NBC’s The Philanthropist. The ads showed two of the characters from the actual show in scenes in which Bing was being used – clearly ads, but still integrated with the actual program.
Possible Google News Ranking Factors Revealed in Patent?
A patent for "systems and methods for improving the ranking of news articles" was granted to Google yesterday. It was originally filed in 2003.
Google Granted Patent For Next-Gen Data Centers
The top three things Google seems to consider when building data centers are real estate costs, electricity costs, and, perhaps, privacy. And the next generation of data centers may do extremely well in all of these respects, as Google’s been granted a patent for water-based data centers.
Google PageRank Patent May Go Poof
New criteria for restricting the scope of what the US Patent Office considers patent-worthy poses a threat to numerous software patents, including Google’s famed PageRank.
Google Patent App. Pursues Behavioral Targeting
Since not every single one gets clicked on, Google’s ads might be considered less than perfect. A new patent application would make behavioral targeting a central part of improving them.
TiVo Wins Patent Dispute
Just off the wire, Dish Network has failed to convince an appeals court to overturn TiVo’s earlier patent win against the company. TiVo’s earlier win is upheld.
Activision Sues Gibson Over Patent Claim
Activision Inc. is suing Gibson Guitar Corp., claiming that its popular video game "Guitar Hero" does not infringe on a Gibson patent.The lawsuit filed in U.S. District Court in Los Angles, wants the court to strike down Gibson’s claim that Activision is infringing on a 1999 patent for technology to simulate a musical performance.
Amazon Receives Patent On (Slightly Special) Error Pages
Amazon.com is a decent place to shop for books, CDs, or whatever else you like. It’s also a good site to read reviews, even if you do your buying elsewhere. But the company has once again embarrassed itself by receiving an obvious patent.
Yahoo Patent Filing Sheds Light On PageRank
As complex as Google’s PageRank may be, search experts at Yahoo seem to think it’s not complex enough. Based on patent filings, Yahoo is dabbling in ranking algorithms that incorporate more user behavior data in advance of the company’s next run at toppling Google’s haloed relevance.