Tag: online

12 Reasons Why A Business Without An Online Presence Is Missing Out On A Goldmine Of Potential Customers.

Marketing on the Internet is not really a choice anymore, but has almost become a necessity in today’s marketplace. No company can afford to ignore the fact that online marketing is now a multi-billion-dollar business. Those businesses without an online presence are missing out on a goldmine of potential customers.

What Online Customers Really Want

We have all heard the horror stories and watched as one dot.com after another bit the cyberdust into oblivion. They may have had multimillion dollar budgets and a staff of hundreds of employees but they all made a fatal error; they forgot to put the customer first.

That is not surprising since most business schools in America teach that the most important thing in business is Money. That fatal error was naturally played out online but with more immediate effects that are now all too obvious.

Online Promotion Beats Traditonal 30-1 for the Author or Publisher

While traditional marketing can work for the book author or publisher, the return is dim for the huge effort it takes. You must pitch relentlessly and constantly to even get a milligram of attention. While you may have a success or two, most of your efforts will bring poor book sales. Ask yourself right now, what is working for me? What is not?

10 Winning Ways to Promote your Online Business

You’ve got your website built, it’s got all the gizmos and gadgets, and your website is “live” on the server. Now what? How do you get customers to your site? You can register with the search engines and directories. There are several good services out there to choose from. How else can you market your website to make it stand above the crowd? Here’s some tips I’ve picked up along the way.

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