If you have a business, you know that the most important thing, yet the hardest, is to get your product out to your clients. It does not matter if it is a T-shirt, a baby crib or the latest toilet seat. Getting your product to you clients is called MARKETING and it costs MONEY. Of course, it makes money too, otherwise why would the big boys spend billions of dollars to advertise and market?
CAN-SPAM and Beyond: Email Marketing in an Era of Customer Control
Is your organization in compliance with the recently passed CAN-SPAM anti-spam legislation? Because of the short-time frame between President Bush signing the legislation and the new law taking effect, many companies have either overlooked or misunderstood certain aspects of the law.
Marketing Strategy
With the plethora of websites online and hundreds added each day, how are you going to separate your website from the others? When I began my first online venture I was so excited to have my website up and running and I remember thinking “wow, the toughest part is behind me”, referring to finally getting the aesthetics and functionality of the website just how I wanted them. I thought that marketing the website would be the easy part. Boy was I wrong.
How Can You be Sure That Your Marketing Efforts Will Generate Profits?
There are several ways to ensure that your adverts are responsive let me outline my top ten response boosting techniques:
Is Your Marketing Strategy Killing Your Profits?
With the wrong marketing strategy you could be killing your profits and limiting your business. Your marketing strategy is like the driver in a car, with marketing tactics being the engine. If you know where you want to go and how to get there, your marketing tactics will help you attract many more clients, if not you could crash.
One-Two-Three Punch Marketing
Printed material is just as important today as it was before the Internet. With sp*am getting out of hand, it’s a wise choice to rev up, update or create printed material, ads, catalogs, direct mail, press releases, letters, templates and the like.
Measure your Marketing Results
As a rule, I try to launch marketing campaigns only after I have the tools in place to measure the results. After all, what’s the point of spending the money unless you can determine how well it performed? The Internet has done it again – several companies have risen to the occasion and now, deliver results, right down to the keyword.
MapQuest Points To Future Of RealTime Marketing
MapQuest called recently to talk about the new MapQuest Advantage API that they’re licensing. Craig Barton, Director of Product Management for MapQuest Business Solutions, shared some interesting current uses of the MapQuest API, as well as a tanalizing glimpse into the future of maps and marketing.
Internet Marketing Simplified! 2 Pillars For Achieving Massive Results
Are you confused by the flood of information on how to improve your internet marketing results?
Writing Articles, Why? Marketing Articles, What For?
These are two very distinct questions that many just don’t understand. Do you ask yourself; why should I write an article about selling toilet seats? Or, why should I waste my time? Nobody is going to read it. Or, you want me to pay money to distribute my article where? Writing articles is one of the most important aspects of any sales and marketing campaign, regardless of business type. Why? Writing articles demonstrates knowledge. Knowledge creates credibility. Credibility creates consumer comfort. Consumer comfort creates spending and well earnt profits. Now lets discuss some further avenues that are not well known.