Reader Question: I’ve been told that I should put my navbar (navigation bar) on the right side of my Web site (or use a table trick to get the same effect) so search engine spiders will read my title and text first, and the navbar last. Is that necessary for optimum search engine positioning?
Why communication is so important when selling to a global market
Today it is easier than ever to start and run a global business. Our advances technology has made the world shrink into one manageable market.
Global Factors Impacting the Software Development Industry
One of the great equalizers’ in the global economy is the Internet and other forms of modern telecommunications. Today, unlike just a few short years ago, programmers in one part of the world can work seamlessly on projects across the globe. Likewise, work may be distributed to programmers in many locations – unrestricted by time or distance – to be reassembled as working units back home.
Thinking “Global” in Global Terms
Final exams are around the corner and another semester is about to end. And this week in college the curriculum in my marketing management class is centered on global marketing and the new, global economy (which of course is primarily knowledge-based). Undeniably, my students were quick to point out that the catalyst, which is “shrinking” the world and giving new meaning to the expression “the global marketplace,” is certainly the Internet.
Chaining Your Future into Niches — A Global Perspective
This article has been written based on my vision of how online businesses will operate in the near future.
Africa’s Equity Markets – The Final Frontier Of Global Capital
As diverse and contrasting is the continent of Africa, so too are Africa’s capital markets. With 53 countries, the African continent has over 20 active stock exchanges, including one of the only regional stock exchanges in the world, linking eight French-speaking countries in West Africa. With a market capitalisation of over US$ 180 billion in South Africa, Africa hosts one of the largest stock markets in he world. This is in stark contrast to the other African stock markets that have comparatively small market capitalisations.
Mini-Quiz: Write for Global Customers
The web and e-mail now enable customers to reach you from any part of the globe. It is estimated that 510 million non-native English speakers–global customers– will be online by 2003. And even your nearby customers may not be native English speakers. Idioms, such as spread ourselves too thin or think outside the box, may be unclear to global customers who are confused by the expression’s literal meaning.
TEN QUESTIONS TO ASK IF YOU WANT TO GO GLOBAL ON THE INTERNET
1. Are you getting emails with strange extensions?
Start getting familiar with the extensions: ca=Canada, au=Australia, sp=spain, mx=mexico, nz=New Zealand, ar=Argentina, as=American Samoa. I send all my subscribers a personal welcoming note, and it’s good to know what country they’re from. Here’s a list of foreign extensions all over the world: http://www.norid.no/domenenavnbaser/domreg.html .
Web Writing for the World: Five Tips On Writing For Global Readers
They’re on the web in great numbers, they are your users, and American English is not their first language. They may be across the world or across the street. Who are they? They are global readers, and if you’re doing business on the web, you can’t afford to dismiss them. Global Reach at http://www.glreach.com/globstats/ estimates that 510 million non-native English speakers will be online by 2003. That’s more than half the online population! How can you welcome these global users and make your site easy for them to use? Here are our five writing tips for making your web site universal.
Global Warming: Is this Emotional Intelligence?
Have you heard the term “GEIC” – global emotional intelligence quotient?