Tag: future

Turning Future Prospects into Customers

I recently had a conversation with the marketing communications manager of a prospective client about following up future prospects effectively. By the end of the conversation it had struck me how little emphasis most small and medium sized businesses place in this area. While most do a good job following up hot leads, relatively few have the systems and procedures in place to insure that future prospects receive the ongoing attention necessary to turn them into customers.

The Top Ten Reasons to Develop Skilled In-House High-Stakes Facilitators – The Key to a Profitable Future!

Traditional brainstorming isn’t cutting it anymore. Employees are frustrated with this incomplete tool. They know they can do better, they just don’t know how. There is a demand like never before on employees to think differently because of intense competitive pressure. The need for a new skill set has emerged – High-Stakes meeting facilitation. But, it hasn’t been actively developed at most companies, yet.

The Future of Free Search Engine Publicity

For years, almost anyone involved with the promotion of their website, be it for commercial or other purposes, has come to either love, or hate, search engines. Whether it is Yahoo, Google, MSN, Ask Jeeves, or one of the literally thousands of smaller search engines and directories, website owners have known that by “optimizing” their site for search engines, they could hope to rise to the top ranks of a leading search engine when an applicable keyword or phrase was entered in the search engine by a user.

The Future of Search Engine Technology

By now you have probably read numerous articles predicting “What will happen in 2004” or “Can MSN take on Google”. While it is always worthwhile to look ahead and consider what may happen this year in the search engine industry, what about the things that we can’t quite yet predict? Instead of looking at what will happen this year, perhaps we should look at what must happen in the search engine space if Google, Yahoo and MSN are truly able to revolutionize search and enhance the user experience.

Looking Ahead: The Future Of Search Marketing

I have a couple…ok three questions for you.

#1. What do you see in the future of the SEO marketing? My concern is that with everyone seemingly wanting to fatten their wallets with paid inclusion and PPC, that the search engines will drop the regular spidering and go with advertising. This would only make it impossible for the little guy to get good positioning. Will the Internet community “allow” for this to happen and just go along with it?

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