Direct band to fan sales is the new holy grail; not just for indie musicians, but for a growing number of major label artists as well.
Verizon Offers Direct Access To Backbone
Online video producers may be happy to learn that Verizon is offering direct regional access to its network. A more direct content delivery network means producers can skip the sometimes cumbersome peering arrangements that slow down online video and pump content directly onto Verizon’s Internet backbone network. Verizon says its Partner Port Program results in a faster, more responsive connection to Verizon’s backbone network for less money.
MSN Direct Hops In Your Car
Microsoft hopes to plug location-based information into GPS devices and reach potential customers as they enter a local market for a business.
MSN Direct For Windows Mobile Smartphones Launched
Microsoft has made available software for Windows Mobile Smartphones that gives free access to news and weather information, thanks to its MSN Direct network. Any Smartphone (that’s a phone running Windows Mobile 5.0 Smartphone or Windows Mobile 6 Standard) can pick up the download at phone.msndirect.com.
Direct Mail Advertising’s Online Effects
According to a new study, eBusinesses that want to contact people through direct mail advertising might be best off trying to reach men between the ages of 55 and 64. Compared to 2003, though, their odds of reaching just about everybody are significantly better.
NBC Direct Launches Free TV Show Downloads
It’s been a big fortnight for NBC—first Hulu launched, now NBC Direct launches. Announced in September, NBC Direct is a service designed to allow viewers to download NBC shows for free.
Direct Marketing Combined with Video
You could be forgiven if, after listening to the excerpts of my interview on Beet.TV, you thought that my favorite television programs are infomercials. But I was trying to make a point. Infomercials, and other direct TV campaigns, have a lot to teach us about video for the Web.
Google: From Direct Marketing to Branded Ads
Ad Relevancy & Quality Scores
Google has again and again touted the value of their targeted marketing, but most of the fortune 500 ad dollars are not spent on targeted marketing. A couple weeks ago in a WebmasterWorld thread many advertisers complained about getting killed by another quality score update.
Direct Marketing Lives (Kind of)
In these days of email marketing, social networking, and other new millennium selling tools, it’s good to see that old fashioned direct marketing still exists. When I retrieved my mail today, I found an intriguing package that looked like a slightly lumpy Express Mail delivery.
Troubleshooting Direct Serial Connections
A prime topic of your CCNA and CCNP CIT exams will be connecting Cisco routers directly via their Serial interfaces, and while the configuration is straightforward, there are some vital details and show commands you must know in order to pass the exams and configure this successfully in production and home lab networks.