Branded Pages And SEO
If you wanted to be logical, you might not stick a company or product name on any page more than…
Part of the
network
network
Tag: branded
Google: From Direct Marketing to Branded Ads
Ad Relevancy & Quality Scores Google has again and again touted the value of their targeted marketing, but most of…
Travelocity: 96% Of ROI From Branded SEM
Travelocity's chief marketing officer Jeffrey Glueck recently spilled out some ROI numbers on paid search that has the industry buzzing.…
Life Imitates Art for Macys Branded Entertainment
Federated Department Stores just announced (via news release of all things) that its private label, INC, will sell the winning…
Mailroom and Branded Email
In response to my Hosted Gmail Goodness post, I received two notes from Sproutit. The first was this comment from…
Branded Keyword Use Now Mainstream
As John Battelle reports, Mazda's off to the races buying terms like "Pontiac" for its AdWords campaign.
