Pricing Your Service or Product: Things To Ponder

Terrific students attend the classes I teach. They ask profound questions that "stretch" my knowledge and resources. When I teach a building a business foundation owner class, I'm usually asked, "How does someone price a product or service?" During a recent class, I promised to write down what's in my head and send it to the students. And because of them, you now have it,…

8 Strategies to Increase Search Engine Rankings

1. Page Link Names - place a primary keyword in your page link names. Rather than using a link in your navigation bar like "services", add a keyword to that page link. If you offer web hosting services, it could be "webhostingservices.htm"

How To Make Time To Write

When we don't take the time to get our writing done, it's because we don't make the time. It's what separates the doers from the talkers. Or in this case the writers from the wannabe writers. You're left with one decision countless times a day. Will you write or not? Each time you choose not to write, you lose another opportunity that's seldom grasped again.

Resubmission Tactics: Follow Up

In a recent issue Marv Dealy, of Throckmorten Enterprises asked about the wisdom of repeatedly resubmitting your site to the search engines. We received conflicting responses from two top SEO specialists. Here's a response from Dan Thies, which offers some surprising advice, and tips the scales towards NOT resubmitting your site. In fact, Dan advises that you don't submit your site at all!

Low Cost Web Site Promotion for Small Business

Promoting your small business website in the search engines can be a daunting task. Use of free submissions and link popularity is a good starting point for your website promotion campaign. Start with the basis of good search engine and directory listings. Make sure you read and follow each search engine and directory's rules for submissions. Before making submissions, always verify that all your website…