Six Reasons Why Your Alexa Rating Is Still Important
1. Additional Exposure For Your Site.
At the end of 2003, Alexa.com’s results were being closely linked into the listings of its’ parent company, Amazon.com. This currently means that when someone reviews your site, it is linked to their amazon profile, which can be accessed when people browsing for books look to see what reviewers like them suggest. In the future, it could mean that amazon.com will integrate your web site in other ways, such as showing a list of websites related to popular topics such as marketing.
Building Doorway Domains for Optimized Search Engine Positioning
Doorway pages have been around for a long time and most people trying for search engine optimization are more or less familiar with them. To recapitulate: a classical doorway page is focused on a certain keyword or search phrase, carrying highly optimized text, pertinent meta tags, title, etc. It is submitted to the search engines to achieve better rankings. When human visitors hit the page, they are required to click a link to get to the site proper.
MetaCarta Makes Geographic Search Easier
Geographic Text Search (GTS) makes finding geographic sensitive information much easier. Released by MetaCarta, GTS is designed to find and organize search results based on a region of interest that the user indicates.
Online Advertising Sinks Into the Abyss!
Back in the ancient days of 1994 when Mark Andreesen and his band of hardy programmers were inventing a ground-breaking product/application/way of life called a browser, a dedicated group of entrepreneurs started publishing Netsurfer Digest a modern day “Hitchhikers Guide to the Galaxy” for the web. I subscribed to this wonderful newsletter and reference guide back in those heady days of yesteryear and have been a loyal subscriber and advocate since then. Sadly on this past Sunday I received notice that Netsurfer was moving to a paid subscription only model and would no longer be able to continue publishing their three primary newsletters by utilizing inserted ads as their sole source of revenue.
Building a Revenue-producing Ebiz Brand
Building a revenue-producing online brand takes an investment in time, resources and viable partnerships! There is no shortcut to success – it takes plain old blood sweat and tears! If you listen to the Charlatans and digital snake oil types you’d think fortunes were being made by simply launching a web site and using a free search engine submissions service! This is far from the truth!
Choosing the Right Strategy for your Online Business: Pay for Inclusion vs Pay per Click
Back in the old days of the Internet – in 1993, – there were 284 locations on the entire World Wide Web. According to Bill Clinton, only 8 of them ended in .com or .net when he was sworn into office. As of January 1, 2003, there were 171,000,000 domain hosts in use. In 1995, the largest search engine database was Altavista, and it had most of the Internet categorized. Today Google and FASTsearch own the largest databases. Yet neither one of them has even 10% of the Internet covered. It’s estimated that more than 8,000,000 web pages are added to the Internet every day. None of the search engines are able to keep up to that pace. So how will your website stand out? How will it acquire the traffic it needs to succeed? There are many ways to approach the issue of marketing an online business, but for the sake of this article, we’ll concern ourselves solely with online tools, and ways to expedite success. In that vein, we’ll concern ourselves with Pay for Inclusion and Pay for Placement (or Pay per Click) advertising.
How to Start a Successful Import Business Using the Internet
The Internet has opened up a whole new era of business opportunities. Falling trade barriers combining with easy access to trade information thanks to the Internet have created dramatic possibilities and sparked the growth of global online trade in virtually every area.
Search Trends: Creating A Google
The term “authority site” comes from a concept in “Hilltop: A Search Engine based on Expert Documents,” an academic paper that some search optimizers speculate is a part of Google’s algorithm.
Absolute Top Five Search Engine Marketing Myths Uncovered
It’s no secret that Search Engine marketing can drive significant amounts of very qualified traffic to a web site as 85% of Internet users utilize search engines to find/research for goods and services. The problem for many companies is the difficulty they face sifting through conflicting information and hyperbole! Here is my top five list of myths that need to be run to ground.
Build Your Sites Link Value
Link Value is the perceived value another site will derive from linking to you. The more value they see, the more likely they will be to link.