Nielsen has been measuring television audiences for decades. Now online TV is starting to take over—but do we have accurate measurement of the online TV audience?
Add Video Reviews to Google Product Pages
Google has announced that they are now including relevant and "high quality" YouTube video reviews on product pages in Google Product Search.
"Video product reviews are getting a lot of buzz right now, as shoppers increasingly turn to the web to help them figure out what to buy," says Google Product Search Business Product Manager Paul Lee.
Note Your Google Website Optimizer Experiments
Google has released a new feature for its Website Optimizer tool, called Experiment Notes. The feature is designed to help users include documentation as part of their testing. For any experiments, users can now add their own annotations.
If you are unfamiliar with Website Optimizer, it’s a free tool from Google that webmasters can use to increase conversions by making adjustments to design and text elements to see what works.
Facebook in the News for Several Reasons
As you may know, Facebook surpassed MySpace in traffic a while back. New data from Hitwise indicates that the launch of Facebook Connect likely played a major role in this.
The following graph shows a major increase in market share of social networking visits starting with the time when Facebook Connect was launched:
Google Outlines Plans To Monetize Online Content
Google has plans to introduce a micro payment system aimed at helping online publishers earn additional revenue.
In a document submitted to the Newspaper Association of America in a response to a request made by the NAA to a number of companies, Google outlined its proposed payment plan.
YouTube Readies Friend-Finder Feature
It looks like Conan O’Brien’s imaginary YouTwitFace site is coming one step closer to reality. Last night, YouTube announced that it’s introducing a new "You may know these people" feature, which of course sounds quite similar to Facebook’s "People you may know" offering.
Bit.ly Teams Up with Yfrog on Image Sharing
Update: The YFrog and bit.ly partnership is now live. A YFrog spokesperson says that with Apple announcement that iPod nanos will now come equipped with video cameras – this opens a new, inexpensive way for people to capture video and then post it to Twitter.
Geography Not Too Valuable in PPC Bid Management
A study that the Rimm-Kaufman Group began in early August set out to find out if certain regions and specific zip codes play significant roles in paid search conversions. The thinking was that low-population areas with fewer brick and mortar stores are usually more successful for catalogs, so perhaps the same would be true with paid search.
Using Google Maps for a Giant Game of Monopoly
Update: The day came for the big game, but apparnetly too much interest had been generated because the game’s site has been down most of the day.
Original Article: Tomorrow (September 9), a giant worldwide game of Monopoly will commence, using the real world. That is, the real world on Google Maps. Hasbro, the creators of the classic board game, are launching the game called, "Monopoly City Streets," in which players will fight for the largest empire in the world.
iTunes 9 Improves Sharing and Syncing
Apple introduced the newest version of iTunes today in version 9. It has a number of new features including: