WebProWorld
Do your employees understand what’s expected of them in any given situation?
More importantly, do YOU know what you expect of your employees in a given situation?
Take the following scenario:
A journalist from your local newspaper phones your office wanting an interview regarding a charity benefit that your business is supporting. You are not available, so the employee who answered the phone gives the interview.
1. Publish a picture of yourself in your ad. This will show people that you’re not hiding behind your web site and you’re not afraid to backup your product.
At some point along the way, most of us have used what are commonly called “fill-in-the-blank” writing templates. We might have used them to write a letter, format an essay, or set-up a resume or CV.
One of the nice things about being an author is that we can Break any rule we want. (I just did.) It’s part of our job description. Language changes through usage — definitions, spelling, grammar — and authors can help it do this. But on the other hand, we have to have some sort of agreement on the language or we won’t be able to talk to each other.
One of the most important lessons I’ve learned about writing–and one of its most difficult aspects for many of us–is what I’ve come to call the “simmering process.”
If you’re selling a product or service on the Internet, your words are the most important factor in determining your success. High-tech web sites with fancy graphics won’t make sales. However, many Internet entrepreneurs spend much more time designing a professional looking web site than writing effective sales copy. A professional looking web site is a very important part of making sales. However, if your sales copy is weak, your web site will be useless.
Your resume (or curriculum vitae), combined with the cover letter, are the master keys to opening the prospective employer’s mind and door so that you can proceed to the next step in the process – the big interview!
Who knows how many times I read these words of advice before I finally heeded them? Heck, I didn’t want to write about my boring old life–I wanted, through writing, to *escape* from my life, or to *change* it!
The following is a letter in response to a question about how to write sales letters. This is something you could model in layout, tone, and ideas, to write your own letters. By the way, this is where your letterhead should go.
Summary: If you’re a writer, promote your articles and business using some of the suggestions below.
