Tag: visitor

Why Your Website Visitor Leaves Without Buying

I recently wrote up a list of all the things I have ever done, or currently do, on the internet. WOW. I will spare you, it’s huge. I can sit down in a comfortable chair, turn on my computer, and pretty soon I’m flitting from site to site, on a mission until something flashy catches my eye, or an article looks interesting, or a game download looks like fun, or a forum has some usable information…

Measuring & Managing Visitor / Customer Retention, Part 2

Measuring Potential Value with LifeCycle Metrics

This whole potential value measurement issue is, of course, the big problem embedded in the preaching you hear on LifeTime Value, CRM, and these portfolio models of customer value. How do you deal with this whole “potential value” question, how do you actually measure it and act on it?

Poor Page Design and Visitor Retention

In the never ending search engine promotion battle, one of the most frequent questions asked by site owners is “why isn’t my site listed”? When web pages don’t magically appear in the Top 10 rankings of the major search engines, it’s usually Google & Co. who are blamed. Trouble is, the actual process of submitting sites is just one part of the web marketing equation, and the responsibility for generating traffic lies at the feet of the site owner, not the search engines.

4 Tips to a More Visitor-Friendly Website

I remember my very first website. I thought it was the most amazing thing ever created; it had Flash, Javascript, an animated graphic I designed all on my own, plus various bits of ‘artwork’ placed at strategic locations throughout the site. Plus it used frames, something I thought would ease navigation for my visitors. What an astonishing display of talent!

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