Tag: traffic

Online Advertising’s Relationship with Holiday Traffic

Nielsen Online has shared some interesting data regarding advertising on the web during the holiday season. This look comes after finding that there was 10% growth in retail site traffic. Nachi Lolla at the Nielsen Blog wondered if the advertising strategies of these retailers had anything to do with that traffic. Lolla writes:

Yahoo Gets Boost In Traffic From Election

Yesterday the New York Times spoke of the ‘success’ of Yahoo during this election marathon that is thankfully winding up (I hope) in the next 48 hours. This election process has been a boon for news sites and the equivalent of a ‘millstone around the neck’ for people like me. How much more can one say or do or think or accuse or lie or point fingers about at this point?

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