If you are marketing to an older audience, don’t discount the value of a website. People over 50 account for more than 50% of discretionary spending in the United States, and they are going online to buy.
Successful Pay Per Click Ad Copy
Writing outstanding ad copy for pay-per-click advertising campaigns is critical if a webmaster wants to be successful. Why waste money on clicks from people who aren’t going to buy what a webmaster has to sell? To be as targeted as possible descriptive titles and effective ad copy are needed. Since the webmaster is paying for each click it’s very important to have ad copy which conveys the right message to the right person.
Successful Linking Practices…Dos and Don’ts
There always have and always will be new ideas and concepts on how your links will or will not help your popularity rating, traffic flow and search engine positioning.
Microsoft, Nokia Successful With Play For .Mobi
A new Internet top-level domain suffix for mobile web sites has been approved by ICANN.
Five Secrets To Successful Interviewing and Hiring
The technical communications profession involves a unique mix of technical and communication skills, which is not easy to find.
Tips for Successful Pay-Per-Click Campaigns
Pay per click (PPC) is by far one of the easiest and quickest methods of driving targeted, consistent traffic to your website. While this may seem like a daunting method of advertising for some, it’s actually quite easy and can end up becoming that one marketing method that you can’t live without.
Successful Flash Tips
Ever browse across a website that took ten million years to load or required a road map to find the navigation bar? True, Flash Technology might impress your clients till their eyes fall out.
Historys Most Successful Hacker To Be Extradited
The United States has begun extradition proceedings for an alleged British hacker, accused of hacking into almost 100 US military and NASA computer networks.
The Secrets Of Successful Radio Advertising
Ask some businesses about radio advertising and they’ll tell you it’s the greatest investment they ever made while others will tell you it was a complete waste of time and money. So why does radio work for some and not for others? What’s the secret to successful radio advertising?