You’ve probably heard of the concept of sponsored tweeting. Perez Hilton is making deals to do it. The company Izea, which is known for PayPerPost, is offering such services. Those are for tweets though. To make sure this practice doesn’t break into Facebook, the social network is working on changing its statement of Rights and Responsibilities.
Bloggers Battle Over Sponsored Conversations
A Forrester report released yesterday kicked off once again the debate over paying bloggers to write about products and companies. Blogging purists, new media marketing experts, and Google’s Matt Cutts have all weighed in, indicating this is hardly a debate that will soon be put to rest.
YouTube Offering Sponsored Videos
YouTube’s at it again. Monetization that is. They’re now offering Sponsored videos.
Sponsored Content Hosting and Renting Subdomains
Ads becoming content is not only true from a thin affiliate site perspective, but also on larger more traditional ad buys. Selling content hosting is going mainstream.
Net Neutrality Sponsored By Verizon?
The folks at SavetheInternet.com Coalition should be happy, as they have won two Webby Awards. One for their grassroots campaign to protect Net Neutrality and the other for a video about Net Neutrality. The Webby awards are sponsored in part by phone behemoth Verizon Communications, an irony since they are not friends of the net neutrality movement.
Contextual Ads Added to Ask Sponsored Listings
The 30,000 advertisers using Ask Sponsored Listings just received a new channel for displaying their ads as IAC has announced the launch of a contextual advertising channel.
Sponsored Campaign: The Real Cost
Rick Tobin, a Senior Sponsored Search Analyst at Enquiro Search Solutions recently wrote an insightful post on his blog: Sponsored B2B regarding how to find the Real Cost of a sponsored campaign.
Yahoo’s Latest Move: Upgraded Sponsored Search Invitations
Yahoo’s upgraded Sponsored Search invitations: Features, benefits, challenges, and the potential future of search advertising with Yahoo.
Yahoo Mobilizes Sponsored Search
Their mobile web services available in the United States and the United Kingdom will see the beta launch of sponsored search results appearing on mobile handsets.
Facebook Plans Sponsored Stories
Advertising will come to Facebook, the social networking site formerly restricted to those possessing .edu addresses and now opened to the public for membership.