While Microsoft struggles with branding issues as it looks to gain some ground against Google, Yahoo is worried more about its social activities and how it stacks up against the social networks of the web.
Ask.com Shifts Their Focus
A few headlines have popped up today with the good news. I spoke with Ask.com spokesman and VP Nicholas Graham in a personal interview today to clarify Ask’s announcement earlier this week. “The idea that we’re going to become a ‘women’s site’ is not correct,” says Graham. Ask says that the original AP report had an erroneous headline, and it’s pretty much been downhill from there.
BEA & Oracle Customers Should Expect Major Shifts
CMS Watch, a vendor-neutral analyst firm that evaluates content technologies, has found that some of the largest enterprise portal vendors are experiencing the most change right now, and therefore, choices that appear conservative to customers might actually carry significant near-term risks. BEA and Oracle customers in particular should expect to see major shifts pending yesterday’s acquisition, as four, overlapping enterprise portal products will compete for attention under Larry Ellison.
Nissan Shifts To Social Networking
Nissan has plans to launch a social networking site for its employees over the next several months.
Music 2.0 Shifts To Facebook, Others Turn Up Volume
MySpace has been the hub of Music 2.0 promotion for more than a year, but recently Facebook has been stealing the social networking spotlight and the new music industry is following.
Vehix.com Shifts Name, Focus
Even as its name grows shorter, Vehix.com’s focus is growing broader; the new Vehix will aim for “the integration of spot cable, video on demand, broadband and mobile devices.”
Online Video Shifts Into High Gear
“This is my car. That’s where I spilled coffee. Oh, and this is where the dog vomited.” All right, so perhaps that wouldn’t be the best use of online video advertising. But according to a new report, automotive online video classifieds – and many other types of car-related, Internet-only videos – are on their way.
Novell Shifts Filesystem After Murder Probe
Novell claimed their move from ReiserFS to ext3 in SuSE Enterprise Linux was in the works before Hans Reiser was arrested on suspicion of murdering his estranged wife.
DuggTrends Shifts Karslist Into Gear
The people behind DuggTrends, which they describe as complementing Digg and providing insight into what and how people are voting, have launched a metasearch site for used cars.
Transparency Key to Shifts Win
Shift Communications, home to social media advocate Todd Defren, was named agency of record for Novell, largely on the strength of Shift’s well-documented social media chops.