Google Changes Wording for AdSense Earnings
Google AdSense introduces "Estimated" and "Finalized" labels for earnings and an ad search function in Ad Review Center for improved…
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Tag: Transparency
Define Business Transparency
I was supposed to be a guest speaker at a meeting on the East Coast last Friday. I was invited…
Social Media: Tip-Toeing The Transparency Line
Some believe that social media is one of the greatest viral marketing opportunities that has ever been presented. Others felt…
Quality Score Transparency
Excuse my giddiness, but it's definitely addictive to look at your keyword quality scores. You could have guessed them before…
Transparency Key to Shifts Win
Shift Communications, home to social media advocate Todd Defren, was named agency of record for Novell, largely on the strength…
Blogger Relations and Full Transparency
Shel and I had quite a robust discussion about the Wal-Mart and Edelman blogger relations campaign yesterday in show #119…
Disclosure and transparency: Its PR 101
Our little PR corner of the blogosphere is awash with opinion about the Wal-Mart/Edelman blogger outreach campaign stemming from a…
The Road to Transparency at Davos
The 2006 annual meeting of the World Economic Forum begins today in Davos, Switzerland.
Screwed: Is this an inevitability in the SEO World?
By about 2pm everyday, each of my team members has spoken to a good handful of clients and potential clients…
Sarbanes-Oxley and Supply Chain Management
What is Sarbanes-Oxley, and what does it have to do with supply chain management? Those are good questions. And the…
