Joe Wilcox Talks About Longhorn Marketing
Like I said, I'm gonna stay quiet on Longhorn until Beta 1 is in your hands. "But I see the…
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Tag: Transparency
Wendy’s Crisis Communications
Wendy's public relations team has received high marks from the media on their handling of the recent "San Jose Incident."
Why Every Company Should Blog
I've just been reading the drafts of the four interviews that Shel Israel posted in the past few days ...
Non-Profits Can Profit From Blogs
Blogs are a powerful addition to any non-profit organization's marketing and public relations effort.
Nike Breaks New Ground In Communication Transparency
Communicating on corporate responsibility doesn't get more transparent than this. The Financial Times reports ...
Transparency at MSN Works
MediaPost reports that when MSN unveiled its new search engine, it put up a Web page, Inside MSN, which collects…
Web Credibility 101: Execs Shouldn’t Hide Their Identities
...and call center employees shouldn't supervise ad campaigns. Since this company just contacted me by accident trying to reach either…
Bott’s Blot Never Runs Dry
Professional journalists who have embraced blogging are wisely using it to own-up/fix minor errors they make in their weblog postings.
Get Used To Transparency, IABC
In yesterday's edition of The Hobson & Holtz Report, our bi-weekly podcast show, Shel and I talked a little about…
Who’s got the Biggest? – Public Site Stats
I'm not sure why, but there's a weird trend sweeping through the blogosphere that when you think about it, takes…
