Tag: secrets

TV Reporter Shares the Secrets of Getting Covered on the News

Do you have a great idea for a story, but no clue how to get it in the news? Are you tired of pitching press releases the news media simply ignores? After twenty years of beating the street as a TV reporter, I have a scoop for you: the media needs good stories. But most stories are pitched so poorly, they are lost in the blizzard of faxes that blanket every newsroom. So, here are five steps to increase your chances of getting covered that even some PR pros don’t know:

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