The e-vice squads are a-crackin’ down – you’re not even allowed to have virtual fun anymore. The FBI considers breaking up Second Life gambling rings; Craigslist is packed with perverts; and YouTube just wusses out, a sin in itself.
Second Life: Marketing Fool’s Gold?
Brands continue to launch operations in Second Life with the hopes of marketing their products and services to a completely new audience.
Skeptics, however, doubt that such a strategy has any long-term sustainability and is just another example of the bandwagon mentality.
While no one would disagree that staying ahead of the technology curve is a good thing, one has to constantly gauge factors such as feasibility and return on investment when deciding to jump headlong into a new venture.
Taking Out A Second Mortgage In Second Life
Buying a home is usually the single largest investment that the average individual will make over the span of their life. Careful thought and planning are exercised when determining how much of a mortgage to take on, how large of a home to purchase, and what realtor to use.
H&R Block Launches Island In Second Life
The April deadline to file taxes in the United States is fast approaching, and with it comes the time of year when tax accounting firms usually see a peak volume in their business. With all the questions surrounding new tax laws, deduction advice, and audit defense, H&R block is looking to bolster its brand against all others by setting up shop in Second Life.
The Weather Channel Enters Second Life
The Weather Channel has become the latest company to announce the creation of a virtual headquarters in the popular virtual world Second Life. "Weather Island" will be available to gamers starting today.
The island will be the headquarters for The Weather Channel and offer an extreme sports park as well as a destination to screen episodes of the new program "Epic Conditions."
An Open Mind for Second Life
If you want to really understand all sides of the story about Second Life as a business platform – the genuine potential as well as the current drawbacks – a series of in-depth feature articles published last week by CIO Insight magazine is where you definitely should go.
Sweet Talking The Searcher In One Second Or Less
You have four seconds to get your site loaded and about one-twentieth of a second to impress the visitor before she flits on like an attention-deficient hummingbird. But before that, you have about one second, in the search results, to get her attention in the first place. And just like the tentative beginnings of most romances, it’s all about what you say, how you look, and where you live.
Second Life Customer Conversations
About a month ago a friend said the following before a hockey game (yeah – our team has very geeky locker room talk):
“Is IBM not making enough money these days? I hear they’re providing services for some online world”
Second Life To Get 3D Voice Capability
Linden Lab, creators of the Second Life online world, announced plans to enable residents to voice chat with one another in real time. This initiative is geared toward improving the collaborative efforts of educators, non-profits, and businesses that run their operations within the virtual environment.
To invoke a recurring motif from the Star Wars saga…
“I have a bad feeling about this.”
AMD Sets Up Shop In Second Life
AMD officially launched its virtual presence today by opening its Dev Central Pavilion on AMD Dev Central Island, which can be found within the online world of Second Life as part of its Developer Archipelago.
With a virtual presence within the online community, AMD hopes to extend its Developer Outreach program into a virtual space for meetings, lectures, training courses and networking opportunities for developers.