Internet advertising revenues in the U.S. remain solid, reaching $23 billion in 2008, according to a new report from the Interactive Advertising Bureau (IAB) and PricewaterhouseCoopers.
Overall 2008 revenues totaled a record $23.4 billion, surpassing 2007’s record of $21.2 billion by $2.2 billion or 10.6 percent.
ExecTweets Provides Revenue To Twitter
Well, Twitter is making more noise by getting Microsoft to spend money with them for a sponsored page called ExecTweets according to Peter Kafka at All Things Digital.
LinkedIn Stands Out in Terms of Revenue
LinkedIn is a social network that often gets lost in the shuffle with greater attention being paid to Facebook and Twitter, but LinkedIn is making money focusing on its niche of professional networking.
Marketing Shift, which notes that LinkedIn just came off its most successful quarter yet, takes a look at the network’s "three-pronged" revenue model:
Mobile Services To Drive Advertising Revenue In Emerging Markets
As market penetration rates for mobile services continue to increase in emerging markets, advertisers are expected to significantly increase their spending on third-screen ad campaigns targeted towards users of mobile data services, according to a new report by Pyramid Research.
The report examined mobile advertising and revenue potential in the emerging markets of Brazil, China, Indonesia, Mexico, Romania, Russia, South Africa, and Turkey.
Revenue Decline at TheStreet.com
Between the decline in newspaper performance and the dominance of financial reporting in the news, you would think that online financial publications would be one area that is flourishing in this economic downturn.
News Corp Bleeding Revenue Going Into 2009
Newspapers and traditional media are bleeding profits and jobs. It’s one of the hardest hit sectors, so it’s not as if they couldn’t see this coming. But News Corp’s CEO Rupert Murdoch says it’s even worse than he thought. The company just announced they are writing off $8.4 billion of losses.
Social Networks Need To Figure Out Revenue Models Soon
It’s been said several times our favorite social networks have really struggled to turn a profit. YouTube, MySpace, Twitter and Facebook all are in this same boat, though they must not be a total money sink since they’re still around. The bigger ones do have advertising programs in place at least.
Wikipedia Begging, Needs New Revenue Model
When all is said and done, Wikipedia founder Jimmy Wales’ legacy is secured. He created one of the best resources of information in history. Keeping that legacy alive, though, may require a new revenue model.
Wireless Revenue Reaches $14.8 Billion
Wireless data service revenues for the first half of 2008 reached $14.8 billion, a 40 percent increase over the first half of 2007, when data revenue totaled $10.5 billion, according to the CTIA-The Wireless Association latest survey.
Wireless data revenues now account for 20 percent of all wireless service revenues, and represent money that people spend on non-voice services.
Busted: Eight Ex-AOL Execs Charged With Ad Revenue Fraud
Former AOL Time Warner CFO John Michael Kelly and seven other people were charged by the Securities and Exchange Commission with causing the overstatement of ad revenue by over a billion dollars.