Intense criticism from privacy groups concerning Google’s email service Gmail have led to Google considering changes to some of Gmail’s practices. The main issue is the scanning of all emails for keywords in order to place contextual ads.
Choosing Domain Names For Search Engine Placement
The following outlines the choice of domain names for enhanced search engine optimization in a nutshell – if you stick to the advice presented here, you will be both safe and successful in all your search engine positioning efforts.
Does Your Website Need Search Engine Placement?
For many, the value of their websites can be measured in visitors, for others it is the amount of revenue that the site generates. Regardless of how you measure the success of your website, you are going to have to bring visitors to it that are looking for the information, content and/or products that you are providing. So how do you do this?
How Important Is Search Engine Placement?
According to a recent study by Jupiter Media Matrix over 55% of all Internet purchases begin with a search engine. But 93% of these consumers did not look past the first two pages of the search results. In other words, if you are not listed in the first two pages of the search results, then you may as well not be listed there at all.
Link Building For Top Search Engine Placement
For many, the idea of optimizing a website for top search engine placement means entering some META tags, maybe titling the page appropriately, and then you’re done. A long time ago, in an SEO galaxy far FAR away, this tactic worked. Unfortunately for those optimizing their websites, and fortunately for those using search engines to find information, this is no longer the case.
The Advertising Balancing Act – Copywriting vs. Placement
Have you ever noticed that no matter which “advertising guru” you listen to, something always seems to be missing? That’s because something IS missing! Advertising is a mix… not a one-item shopping list. There is a combination of elements at play that make advertising work. Leave one of those elements out and you are likely to see poor results.
Choosing Domains for Search Engine Placement
Dear Ross: What is your perspective on the search engine placement advantage conferred by a domain name that’s identical to the main search phrase for a site?
Tip: Boost your Search Engine Placement the Easy Way
Yes, I created metatags with the help of my Web master. But I didn’t spend time or money submitting to search engines because I wasn’t techie enough.
Paid Placement in Online Advertising Strategies
Dive into the world of paid placement in online advertising, understanding its benefits, and how to maximize ROI.