How To Create Good Copywriting For Conversions: Creating the Copy
In Part 1 of our series on Creating Good Copywriting For Conversions, we covered using stats and analytics to research…
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How To Create Good Copywriting For Conversions
In the next three articles in our series on Using Copywriting for Better SEO and Marketing we will look at…
SEO Copywriting: How To Write For Publication
Many metaphors have been offered up to describe or explain the Internet, but calling it "an ocean of words" is…
SES: SEO Copywriting
In day-to-day life, a person needn’t be Shakespeare to get his (or her) point across in writing. As a matter…
Copywriting And Design Rules for Successful eCommerce
What are the secrets of converting visitors into customers? Most ecommerce sites that struggle to convert suffer from the same…
SEO versus Marketing: The Fine Art of Copywriting
Forget everything you've ever read, heard or seen about web marketing. Forget the marketing gurus and poo-bahs who tout the…
Just Say No To SEO Copywriting?
While a handful of speakers at SES Chicago emphasized the importance of keyword placement in pages, a copywriter thinks it's…
Please Search Engines With Quality Copywriting
Copywriting for search engine optimization can do more than enhance one's placement; it can help reinforce a brand and overcome…
3 Copywriting Tips – How To Edit For Mass Appeal!
Web copy that's intended to sell or generate leads needs to quickly reach out and grab attention and build rapport…
An Editor Spins Her Thoughts about Web Content
A glossy magazine placed an advertisement on its Web site, targeting the publication's upscale subscribers. The expensive ad emphasized how…
