Tag: pitching

Pitching Speakers for a Conference or Event

I’ve been helping program the search marketing sessions for MediaPost’s upcoming OMMA event in September, and the first stage of it is reviewing dozens of conference pitches. Overall, it’s a promising bunch of proposals, and my biggest regret is that there are only six sessions I’m responsible for; I could easily have picked ten great ones, and I’ll still try to pawn some of the rejected panels to other programming chairs if they can be adapted.

Save Your Breath: How to Sell in Trade Shows Without Pitching

You stand there, in front of your great presentation material, wearing just the right suit or logo shirt, handing out some gimmick with your company name on it, wearing just the right smile or look of professionalism. You might even have a fishbowl at the table – or some type of contest material – to collect business cards of passers by for later use in your sales process. But the worst part of doing a trade show is losing your voice.

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