Show And Sell
Imagine picking up 2 competing product catalogs with 2 different messages on the cover. The first one says: "Let us…
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Imagine picking up 2 competing product catalogs with 2 different messages on the cover. The first one says: "Let us…
People won't buy from you until they're confident you will deliver exactly what they expect to get. You can help…
I read an article recently where a direct mail company placed an ad offering a crisp $100 bill to anyone…
Curiosity. Intrigue. Mystery. All strong components that grab readers of your headlines by the ear a quite literally drag them…
Surprise your potential buyers. Give them chocolate frosting! After we entered school we had a lot to learn. We left…
1) The Yes Factor There's a practice in sales where you get the potential customer in the yes mode with…
A trance is when you are strongly and continually focused on a feeling, thought, vision, mood, emotion or idea. Usually…
Selling--a word that strikes terror in writers and professionals. We love to write. We love to coach. We love to…
You can increase your sales by neutralizing the unspoken objections your prospects may have to buying from you ...BEFORE you…
1. Most people want to win over others. Tell your prospects how their family or friends will admire them if…