Tag: online

Online Consumers Can Get Satisfaction

Customer satisfaction with the e-commerce industry has improved for the second year in a row and is close to an all time high, according to the American Customer Satisfaction Index, released today by the University of Michigan with e-commerce partner ForeSee Results.

The e-commerce industry received a score of 80.0 on ACSI’s 100-point scale, almost breaking its previous record in 2003 with a score of 80.8.

The e-commerce sector continues to do well in terms of satisfying customers and surpasses the national ACSI aggregate score (74.9) by 7 percent.

Social Media, Blogs and Online PR: Their Power

When you attend conferences, read blogs or popular search marketing sites you’ll find plenty of subject matter experts in search marketing tactics ranging from search engine optimization to pay per click to local marketing and social media. It’s great to get those specific perspectives, but I get a lot of feedback from businesses that appreciate a more holistic approach to marketing online.

Gemstar-TV Guide Announces Online Acquisitions

Gemstar-TV Guide International Inc. a media, entertainment and technology company, announced that it has purchased a number of television-focused Websites; TVShowsOnDVD.com, TV-now.com, and Fansof RealityTV.com as well as certain assets of eVoke TV.

The goal of the company is to broaden the reach of TV Guide Online’s network. In June, of 2006, they purchased JumptheShark.com and plan to redesign the site for a February 28 launch.

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