Tag: Marketing

Marketing Via Messageboards & E-mail Discussion Lists – An Alternative View

One of the most suggested means of getting traffic to a site in the early stages is to get involved in messageboard and e-mail discussions on your topic of choice. The idea is that you can show your expertise and therefore get traffic to your site via your signature file (most discussion lists allow you to include your signature file with your post – a few lines with your name, site address and maybe a very brief description). Whilst this is a valid tip, I don’t believe that the real reason for why you should do this has been investigated far enough previously.

Marketing to Today’s

The average consumer today is exposed to a deluge of 1,700 marketing messages during a single 24-hour period according to recent advertising industry numbers. Look around you, we marketers have pasted, injected and/or overlaid marketing messages (read advertising) in any possible place imaginable! Case in point, NBC will start to digitally insert commercial “billboards” into advertising content to be broadcast during the winter Olympics – in essence a commercial within a commercial.

Absolute Top Five Search Engine Marketing Myths Uncovered

It’s no secret that Search Engine marketing can drive significant amounts of very qualified traffic to a web site as 85% of Internet users utilize search engines to find/research for goods and services. The problem for many companies is the difficulty they face sifting through conflicting information and hyperbole! Here is my top five list of myths that need to be run to ground.

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