Creating a Powerful Sales Letter using Four Main Ingredients
Everybody wants to make more money... In fact, most people would like to hit upon something that makes them fabulously…
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Tag: Marketing
Getting Paid for Your Marketing Materials
How many times have you heard the same sound bites come out of your mouth to your clients, prospects, and…
Fake Blogs Should Sponsor Real Blogs
My traffic logs tell me that fake blogs are top of mind in the review of SuperBowl marketing efforts. Our…
Firefox NYT Ad Poster Delays
As one of the contributors to the ground-breaking Firefox double-page ad in the New York Times in December, I ordered…
Opportunity Knocks for Corporate Communicators
A few immediate reflections on The New Communications Forum 2005 which took place in Napa, California over the past two…
The Super Bowl Ad Blog
See Spot. See Spot Build Buzz ... Intelliseek's Super Bowl Ad project is ramping up and I am joining the…
An Often Overlooked Strategy for Getting Your Foot in the Door
Most companies are constantly seeking efficient and cost effective marketing and promotions strategies. It's likely they are also seeking strategies…
Spend 70 Minutes with Robert Scoble
Seventy minutes. That's all you need to get a solid overview of just why blogs will be so important to…
Powerful Networking: Focus on Building Connections, Not Closing Sales
You can find numerous references in business literature about the importance of a company's mission.
Its Really An Accountability Issue
You've studied, you've learned, you've got a game plan and you're well intentioned. So why is it that you still…
