Comprehensive Marketing Details Not Found in Beginner Books
If this is the first marketing article you are reading, go find some other more basic articles that I have…
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Tag: Marketing
10 Elements Every Direct Mail Piece Should Have
Don't want your direct mail to end up in the trash with the rest of the unread mail? Studies show…
Yahoo Shows Up Late To The Party
What better way to celebrate your birthday? Attend a trade show! Well, at least it was in NYC. 10-year-old Yahoo!…
4 Dynamic Marketing Tactics
Some of the simplest marketing tactics often produce the most profitable results. Here are 4 examples that have proven highly…
BlowSearch Hires Joe Holcomb To Lead Marketing Efforts
For a search engine like BlowSearch, making inroads into the ultra competitive search engine market is no easy task.
Scottie Claiborne on Informercials and Web Copy
This piece by Scottie Claiborne, her of the highrankings modship, comes via chris and, once you get past the intro,…
Good versus Bad Guerilla Marketing
I'm really into guerilla marketing. I think gorillas are cute, and Che Guvera always struck me as a fashionable type…
Are You Letting Sales Slip Away?
Recently, I spent an afternoon with some friends at a go-cart track. We had the time of our life each…
Overture Ad Campaign Secrets
This article reviews the essentials of conducting a great Overture ad campaign:
Marketing or Selling — Which is more important?
A question I often get from clients and students goes something like this: "I've been collecting marketing ideas... and I…
