In the minute that has elapsed since I sat down to write this column, PubSub reports that the blogosphere grew by nearly 1,000 new posts. And that’s just on a Sunday.
FTD.com And ProFlowers.com Capitalize On Mothers Day Search Engine Marketing
On the heels of Mother’s Day, WebTrends Inc., the web analytics market share leader, today unveiled results from its WebPosition Ranking study of how five “grower fresh” flower sites are using Search Engine Optimization and Search Engine Marketing strategies to attract visitors who were looking for Mother’s Day gifts.
Blogs Now Part of the Marketing Strategy
If you want to gain a deeper understanding of the changing field of communication your blog exists in …
Forrester: Online Marketing to Reach $26 Billion by 2010
Forrester has just released its U.S. forecast for online advertising. Overall, the confidence level with traditional advertising channels is eroding which is creating more opportunities for online spending.
Integrating Blogs With PR And Marketing
First there was Business Week featuring Steve Rubel in their cover story on blogs last week, complete with full-page photo.
Joe Wilcox Talks About Longhorn Marketing
Like I said, I’m gonna stay quiet on Longhorn until Beta 1 is in your hands. “But I see the worst mistakes being messaging and marketing, rather than dramatically falling behind in innovation.” …
Email Marketing ROI Alive And Kicking
MarketingVox points to a story from eMarketer which cites data about email marketing and the return on investment associated with it. eMarketer said 63% of the respondants to their survey use email marketing to retain customers and increase loyalty.
An Internet Marketing Strategy that Works
These days an internet marketing strategy plays a vital part of small business marketing strategies (or any size business marketing strategies for that matter). Web site marketing is an important part of just about any business, small or large.
Yahoo Search Marketing Kicks Off Think Big Contest
Yahoo! Search Marketing, formerly Overture Services, announced the launch of its “Think Big” contest, which will award one small business with 10 million free ad impressions across the Yahoo! network.
Relationship Marketing: Business Blogs Are The Key
Relationship marketing. You’ve often heard the term used, but were never really certain what it meant.