eBay kicked off their spectacular holiday charity auction with a special Hummer H2 autographed by Governor Arnold Schwarzenegger and personalized with the winning bidder’s name.
Sun Microsystems’ Holiday Shopping Survey
Harris Interactive conducted a survey on consumer shopping patterns this holiday season on behalf of Sun Microsystems.
How A Change in Perspective Can Help You Make More Holiday Season Sales: Pt. One
Some sites are perfect for the Christmas season – their products fit easily into the idea of gift-giving. But what if the products and services you offer are for small business owners?
Holiday Search Engine Ads
As search engine advertisers get ready for the 2004 holiday season, what they write as their paid listings will affect the number of shoppers who visit their web sites.
7 Reasons NOT to Take Your Laptop on Holiday!
Heading off on vacation soon?
Six Quick Tips for Holiday Online Retailers
If you’re an online retailer looking at the impending holiday season, you might think it’s too late to make any changes to your website that will affect holiday sales. You might even be thinking you’ll just have to see how the season shakes out online and make changes next year.
Preparing for a Competitive Holiday Season
Christmas is a time of joy, family and a fridge full of turkey soup and sandwiches to fill your happy belly for weeks to come. It is a short but stressful break at the start of a long and (at least in most parts of Canada), normally bleak winter. It is also the time of the year that accounts for over 40% of most retail business sales and can either make or break a business depending on the retail success of the season. I don’t want to be the one to break the news to most of you but someone has to do it; the holiday season is coming and this year it’s coming sooner than you think.
How to Tap in to the Holiday Publicity Bonanza
If your product or service can be given as a gift, a publicity windfall awaits at the end of the year – but you need to start working in June. Each December, media outlets cover the newest, the hottest and the most unusual Holiday gifts. The reporters assigned to develop these pieces typically depend on two sources of information:
Holiday Action Keeps Shopping Season Sweet
Usually, U.S. retailers earn 20-80% of their entire yearly gross during the holiday season. But this year, things are different. The sluggish US economy has prompted Deloitte Research’s Carl Steidtmann to fear “the worst Christmas ever” in the retail sector.
Short of going door to door in a Santa suit, how can businesses increase profits and prevent a blue Christmas? Despite economic gloom, industry leaders have found that an e-mail follow up strategy can increase sales by a cheery 35%! To weather the ailing economy, use a follow up autoresponder during your holiday campaigns.
Holiday Party Business Building Strategies
As the holiday season swings into full gear, many small business owners start to sweat about how to make business contacts in the next few weeks.
You don’t need to worry. The holiday season is a profitable time to build your business – if you know how to do it.
Here are ten tips to help you build your business at holiday parties.