Tag: friend

Web Technology in Marketing: Friend or Foe?

Every independent professional should have a web site, an ezine, and an email marketing strategy, right? If you’re not taking maximum advantage of web technology to market your professional services, you are behind the times, and missing out on huge opportunities. At least that’s what most marketing experts would have you believe. But how valid is this advice? And is it for everyone?

Is Tell-A-Friend Marketing Still Viable?

Word-of-mouth popularity, properly referred to as viral marketing, is one of the more effective ways of promoting a business, thought, or product. For websites, one of the most successful methods of viral marketing is the use of Tell-A-Friend emails. These allow visitors to email a page and its contents to friends and family, or someone else who maybe interested.

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