More than 17 million people in Turkey accessed the Internet from a home or work location in April, viewing an average of 3,044 pages per visitor, according to comScore.
Of the 17 European countries individually reported by comScore, Germany’s online audience was the largest with 40 million visitors in April, followed by the U.K. (36.8 million visitors), and France (36.3 million visitors).
Vertical Ad Network Audiences More Engaged
Vertical ad networks enhance ad engagement by offering precision targeting. Explore the benefits they bring for advertisers and consumers.
B2B Buyers Engaged With Their Peers Through Social Media
A new report from Forrester Research, outlined by Groundswell, takes a look at how B2B buyers interact with social media—and by and large, they’re more engaged than their average peers.
The report breaks down the use of social media by Social Technographic role by type of social media involvement (types explained in this PPT):
Online Video Viewers More Engaged
A large number of online video viewers are more engaged with what they watch on the Web than they are with TV, according to a new study from online video site Veoh Networks.Veoh found that what it calls " engaged viewers" (those who watch more than an hour of online video a week) make up nearly 40 percent of all online video viewers and watch close to 75 percent of all online video.
Green Teens More Engaged Online
Around 38 percent of all online teens say they are concerned for the environment, and 15 percent are hardcore Green Teens, according to a new report from JupiterResearch "Green Teens: Reaching a Trendy, Engaged Audience Online."
Survey: Engaged Employees = Engaged Customers
A feature in the Financial Times last week on how to engage employees (paid sub access) referenced a study by the Forum for People Performance Management and Measurement at Northwestern University in the US.
Getting Senior Management Engaged in the Web
The extent of senior management involvement in the Web is a clear indication of the value of the Web to your organization. If your senior management currently don’t recognize the importance of the Web, then it is vital that they are educated as to its value.