WebProWorld
Do you find yourself on a constant search for innovative and creative ways to thank your customers for their business? What is the perfect gift and when is the ideal time to give it?
During the holidays, everyone is flooded with food, flowers, cards and calendars from vendors of all sorts in an effort to show appreciation and keep good customers coming back.
You know… Before purchasing your product a person comes to your order page minimum of 7 times? Nodody buys a product or service in their first visit. People search, compare, estimate, test… They look for affordable and good product that fulfil their needs.
When faced with customers who are either ignoring or abandoning their products, CEOs often choose to alter their products to fit demand. This is usually a path to disaster.
A lot of marketers tend to forget the fact that we’re in the customer business. I’m re-reading Robert Allen’s bestseller “Multiple Streams of Internet Income” right now and he makes this point very blatantly:
Targeting your customers is vital to your online success. Increase your web profits by focusing on prospects who are likely to buy your products or services. Ask the following questions to find out who your ideal customers are and what they want:
As salespeople, many of us have been conditioned to see things through our own eyes and our sales behaviors are based on these perceptions. Seeing a buy/sell relationship only through our own eyes, however, should be a thing of the past.
As you may already know Customer satisfaction is a key ingredient to the success of any business.
For those of you with Web sites, you probably know what a “host” is. It’s a company that provides a location, or address, on the Internet where your Web site resides.
Have you ever been fortunate enough to experience this seemingly extinct concept called “customer care?” If so, you’re one of the few that has yet to experience true customer service online. More often than not, we get terrible service, discourteous service, or a complete and total lack of service. Sound familiar yet?
The key to stability in today’s dynamic marketplace is in forging long-term relationships with customers. Technology is changing at such a fast pace today that by just offering a service or a product a business wont be at an advantage for too long. A customer-facing business is one in which the customer can demand and receive what he wants.
