The greatest asset to your business is your Customer, specifically, your Customer Lifetime Value.
How to Deliver Exceptional Customer Service
Having been in business a number of years, I’m amazed at the number of people who don’t have the slightest idea of what customer service is. Customer service is not a way of doing things – it’s an attitude.
How to know your Customer’s Wants and Needs
To use marketing research effectively for your growing business, you should understand what motivates your customer.
Creative Customer Service Strategies
Customers are kind of funny. They will rarely tell you how you messed up, they will simply leave. Poof…gone!
12 Sure-Fire Ways To Improve Your Customer Service Skills
I would like to dedicate this article to my father-in-law Alec! His life was the true role model of dedication and loyalty to his customers.
Dell and Amazon Rank High for Customer Experience
Dell and Amazon.com deliver the best customer experience for consumers shopping online for computers and computer hardware, yet consumers are highly inclined to comparison shop according to a new study.
Customer Service: Stop Sabotaging Your Customer Relationships
If you’ve called for customer service recently you’re familiar with this recorded message “This call may be recorded or monitored for quality purposes.” I immediately think to myself, “Oh great, here comes the game of 20 questions.”
Measuring & Managing Visitor / Customer Retention, Part 2
Measuring Potential Value with LifeCycle Metrics
This whole potential value measurement issue is, of course, the big problem embedded in the preaching you hear on LifeTime Value, CRM, and these portfolio models of customer value. How do you deal with this whole “potential value” question, how do you actually measure it and act on it?
Measuring & Managing Visitor / Customer Retention
You have probably heard or read references to the “portfolio” approach to managing customers and their value.
Ten Ways to Help You Improve Your Customer Service
1. Stay in contact with customers on a regular basis. Just as it is bad news to send out too many emails to customers, it is just as bad to not stay in contact with them. Customers don’t want to feel abandoned. So don’t.