Newsletters
Newsletters are a great way to establish a new, more personal relationship with your customers. You can keep them up…
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Tag: Customer Engagement
Four Steps To Success
What is success? For the business owner, success is defined as "the achievement of wealth and fame". For many, wealth…
Turning Emails Into Dollars .. Using Just One Word
Knock the socks of your visitors with this simple technique and increase your response rate by 400%.Science tells us that…
You’ve Got Mail
Answering your e-mail is a priority! Personal e-mail and e-mail marketing has become the favorite method of communication among the…
Tame The Marketing! E-Newsletters Grow With Content
In this e-newsletter review, Michael Katz, e-newsletter expert, has a few key suggestions for Darryl Antonio's travel newsletter: tame the…
Six Reasons Why You Should Publish a Newsletter
Putting out a newsletter is kind of like flossing your teeth. You know you should, but it sure is easy…
Eight Copy Glitches That Dry-Gulch Results
Most direct response writers have learned the importance of presenting benefits instead of listing features, of asking for response, and…
Achieving Involvement: Wiles and Devices for Lifting Direct Mail Response
One of the definitions of “involve” is “to bring into a situation from which escape is difficult.” That’s exactly what…
Low Product or Service Sales? Know your Thirty-Second Tell and Sell
How would you like to have countless people clamoring for your products and willing to visit your Web site to…
Smart PR for your small business
Paul opens his favorite business magazine to find a fawning interview with Amazon's Jeff Bezos. Then he picks up the…
