Design Your Home Page to Motivate Prospective Buyers to Explore Your Web Site
Generally you get only one chance to grab your visitors attention. Use these four easy steps to compel prospective buyers…
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Tag: copywriting
Are You Using The Four Letter Word?
The most powerful word in the marketing dictionary is made up of just four letters: F-R-E-E.
Four copywriting strategies that you can easily pop into your ad copy to shoot your sales through the roof!
Whether you like it or not, copywriting skills are a vital part of every aspect of your online business. It…
Writing for the Internet – Top Seven Tips
Online readers love information, but be sure your information is crisp, clear and concise.
The Biggest Mistake Copywriters Make
Most of the sales pieces people ask me to rewrite seem to offer great products and services. In fact, some…
The Advertising Balancing Act – Copywriting vs. Placement
Have you ever noticed that no matter which "advertising guru" you listen to, something always seems to be missing? That's…
Light A Fire Under Your Customers
Developing an effective ad takes a lot of steps. Most of them are pretty well known. Develop an interesting headline,…
Long Copy Works Better – Or Is It Short Copy?
Ahhh! The never-ending battle. I'm sure you've heard both statements made with passion. Those that believe you must walk your…
To Make Your Copy Sell – Make A Personal Connection
Copywriting is, in it's most basic form, a salesman. You aren't there in person to speak with the prospective customer…
So What?!
When writing advertising copy, asking this question is essential. Why? Because your customer is going to ask it over and…
