When it comes to Network Security, my philosophy is – “You can’t afford to know less than the Hacker.” This means that in order to protect ourselves effectively, we need to understand and experience the same tools and techniques that are used against us.
Beyond Pure Mini-Sites
In its purest form, a mini-site consists only of a sales pitch and an order form. While many successful marketers believe this is the only way to go, there’s a catch in this approach.
Marketing Beyond the Hype
Hype is just an icebreaker. It puts people in the mood to hear the rest of your marketing message.
Promotion Begins Beyond the Internet
Question: I’m a web developer who has created a real estate oriented site that uses the Java language to make it easy to create a picture and text ad on the Internet. It takes advantage of digital camera technology, and enables a person to create an advertisement quickly, without special technical knowledge.
Since I’m a developer, I don’t know much about marketing. My site is located at http://www.HighlightYourHome.com. Any suggestions you have for promoting this site would be greatly appreciated.
Beyond Ebooks: 5 Powerful Infoproduct Formats
Here are 5 alternatives to eBooks that will put more money in your pockets.
1. Audio Interviews
One of the key disadvantages of eBooks, newsletters, special reports, etc… is that they are non-interactive. Many people learn better by hearing examples, discovering information in an interactive setting. Get someone to interview you about your topic and record it. You can record the interview over the phone, in person or by using a third-party conference service. Once again, you can offer your information via recorded interview for a premium over what you would charge in eBook format.
Requirements for Effective Boards Beyond Fine Tuning
As CEO, you’re accountable for results whether your board helps or hinders you in working toward them. Ensuring that key requirements are met, requirements that affect how well equipped board members are to work together, will provide a sound foundation from which the strategic leadership and fulfillment of role and responsibilities will more likely occur. These requirements go beyond fine tuning they are essential.
Beyond BASIC: SheerPower 4GL
There are so many programming languages out there, it’s almost impossible to count them without digital help – and that’s not a reference to fingers. A quick browse in a bookstore can easily overwhelm even an intermediate programmer.
When a new language comes out, it’s a difficult birthing process. The language must take its first breaths in full public view, amongst cynics and idealists. This is a trying period; there are competing languages already out there and in use, and it’s difficult for a new language to find a place. All too often, YAPLs (Yet Another Programming Language) are released and dwindle into nothingness.
Industry Pro Interview: Marketing Beyond the Basics
I had the privilege of interviewing Diane Garrod of TalkCity.com. Talk about a marketing pro! Her online specialty is marketing – helping for profit and nonprofit clients to acquire, retain and upgrade customers and/or donors. Diane has worked with many high profile clients such as Mattel, Lipton, Costco, Novell, Kemper Funds, Columbia Studios, Toyota, and NBC. Read carefully as Diane takes us into a new level of marketing success!
Beyond Startup – Are You Stunting the Growth of Your Home-Based Business?
If you’ve left the corporate world to strike out on your own in your own home-based business, you’ll be acutely aware that your financial success is up to you and you alone, perhaps for the first time in your life. For obvious reasons, therefore, your home-based business is probably run on a shoestring.
Online Writing and Beyond: Writers Will Lead the Content Revolution
Introduction
It is often thrown around loosely on the web that “Content is king.”
If content is king, then what is a content writer?