Last week I received a very nice thank you gift from a friend of mine, Eric Ruth, who is arguably the number one marketing coach to the personal fitness trainer industry.
Power Users Not the Secret to Alternative Browser Adoption
Mozilla product release manager Asa Dotzler argues that the real takeoff of Mozilla happened when Firefox came along and made it easy for “non-technical” users to switch away from IE. (Hat tip to Jeremy Zawodny for the reference.)
Alternative Energy That Doesnt Stink
Energy is in a crisis right now. Oil prices have been shooting off the charts for months now. Oil went over $58 a barrel earlier this month. It’s starting to drop but gasoline is still more then $2.20 a gallon at the pump.
OLAP, An Alternative Technology Over Spreadsheets
Are Spreadsheets Robbing your Enterprise of Competitive Advantage?
Is DVD Storage An Attractive Alternative For Your Computer Backup?
If you have a computer for home use or for your business and don’t take comprehensive backup for full protection then you are in the danger-zone. Maybe you do not take any backup at all.
An Ethical Alternative to “Doorway Pages”
Definition: A doorway page is content created specifically for the purpose of garnering high placements in the search engines.
The Opera alternative
Security flaws have long plagued Internet Explorer (IE), the market-dominating web browser from Microsoft. IE won the early browser wars, not only because it was free and bundled with Windows, but because it had some features and capabilities that its only real competitor, Netscape, didn’t have.
Small Cards, Big Ideas: Alternative Uses for Business Cards
Aggressive business card marketing isn’t about handing your business cards out to everyone you see. The card itself must have a new use, an innovative design, or something other than the usual contact information printed on it. To make your little card stand out, try these other ideas.
PPC for Pennies goClick great alternative to Google
If you are looking to spend some of your advertising dollars on Pay Per Click (PPC), but don’t care for the high prices of Google and Overture, you may want to take a look at some of the other PPC engines out there.
Marketing Via Messageboards & E-mail Discussion Lists – An Alternative View
One of the most suggested means of getting traffic to a site in the early stages is to get involved in messageboard and e-mail discussions on your topic of choice. The idea is that you can show your expertise and therefore get traffic to your site via your signature file (most discussion lists allow you to include your signature file with your post – a few lines with your name, site address and maybe a very brief description). Whilst this is a valid tip, I don’t believe that the real reason for why you should do this has been investigated far enough previously.