Google Tops The Wired 40
Wired Magazine has released its annual Wired 40 list that identifies the 40 companies that, as masters of innovation, technology…
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BURST Media Partners With Tacoda For Behavioral Targeting
Keeping with the Kanoodle/24/7 Real Media merger theme, BURST Media has announced a partnership with Tacoda for behavioral targeting purposes.…
Google Prepared To Make Gmail Changes
Ever since Google announced the launch of its email service, Gmail, the search engine has seen no end to criticism…
Getting that Magical Click
This article explains how to get people to click through to your targeted web page. We define the targeted webpage…
A Great USP is the Key to Great Publicity
Whenever I speak to professionals and business owners about publicity, I always talk about the important the Unique Selling Proposition…
Natural Search – The Great Equalizer
You scroll down past the banner ads and enter your search term. You pass the "sponsored results" without a glance.…
UK Privacy Issues Cleared For Google
Google's new email service Gmail, source of much criticism based on ad placement procedures, may be getting some good news.…
Privacy Complaint Filed With EU Over Gmail
Google's launch of Gmail has hit a potential snag when a privacy group filed a complaint with British authorities claiming…
The Problem with Site MatchTM : Creeping Commercialism Infiltrates Pure Search Listings
For over a year now, Yahoo has spent a lot of money acquiring assets that will allow them to grab…
Short Copy: Understanding Its Purpose Can Increase Sales
I believe it was Mark Twain that once said, "If I would have had time, I would have written a…
