BusinessWeek Misses the Point on UGC
BusinessWeek magazine has a piece about user-generated content and how it’s old and busted now — people really want professional content, apparently.
The Social Media Playbook
Muhammad Saleem has written a great introductory guide on how to approach social media.
SocialSpark: Changing the Social Media Landscape
I was recently invited to participate in a panel discussion titled, “What Advertisers Want” at the PostieCon conference in Las Vegas, hosted by Payperpost – which has recently changed their name to IZEA.
Blogspot Blogger: Google Did Less than Required
In a recent court case against Google, it was decided that a Blogspot blogger from the US may keep her anonymity, considering free speech protection rights.
Print Ads Down, Online Counterparts Up
Give another point to the “print is dying” crowd; new numbers reveal that, in the third quarter of 2007, online newspaper advertising grew and the traditional type dropped.
Hitwise: Black Friday Traffic Up 145%
Below is a summary of key data points from Hitwise regarding Black Friday Traffic (week ending Nov 17th)
MySpace Tests Ad-Supported Music Waters
MySpace will be testing the ad supported music waters this March with punk band Pennywise. Fans will be able to go to the MySpace profile of Textango, a mobile indie music distributor, and after adding them as a friend be able to download the entire album for free.
Thomson Healthcare Debuts Free PDRHealth.com
The publishers behind the venerable Physicians’ Desk Reference opened a new site for consumers based on the same information platform as the book.
MoveOn Launches Campaign Against Facebook
Facebook is busy ruining Christmas, and that’s the least of the worries. Violations of user privacy are higher on the worry list, and MoveOn.org has launched an online petition and ad campaign against Facebook’s brand new "Beacon" program.
Facebook To Tweak Status Updates
Compared to anything you’ll see coming from the BBC or CNN, this is admittedly a pretty minor piece of news. Yet it’s nonetheless nice to hear that Facebook plans to drop the word “is” from its users’ status updates.