Making Link Bait Work For You
Link baiting. You’ve heard of it, most likely, but maybe are at a loss as to how it works or how to make it work for you. In this article, we explore both the search and social aspects of link bait, what it is, and how it can be approached.
Open Source vs. Walled Gardens
Open vs. Walled – let the best win.
Recently in Boston, Tim Berners-Lee, the inventor of the World Wide Web, was pushing a theme that is dear to many of us. The Mobile Web should grow with open standards. The Walled Garden approach should be abandoned.
Writers’ Strike, Internet, May Remake Hollywood
Imagine a return to moviemaking where storytelling as a craft mattered most, and a writer with a dream and some financial backing could do what once required a studio to accomplish.
Building Links Like an Expert
Since the start of the Internet, people have asked themselves, how do I increase my views? One guaranteed way to approach this question is to try to boost inbound links. The more ways that people can be directed to your site, the more eyeballs you will have on your page.
Seth Godin’s Meatball Sundae
SES hosted a webcast with Seth Godin, marketing maverick, author of a new book Meatball Sundae. In his words It’s about the internet and new marketing and the fourteen trends that change everything.
Dark Spot for BrightSpot
BrightSpot.TV, a site covered here before, has shut down. I wrote back in August, "…You’d think the one thing we need a break from is advertising. Yet sheep that we are, we can’t get enough of it." I guess we can get enough of it after all.
MySpace’s Cranky Error Message
MySpace might or might not be able to hold onto its lead in the social networking world. But one thing’s for sure: it really needs to find someone other than Tom to write its error messages.
Truthfulness Over Perfection Valued In Marketing
Alan Scott, Dow Jones & Co. SVP and chief marketing officer, said it’s a cool time to be a marketing guy, as consumer expectations of businesses have changed with the rise in blogs and social media.
Plaxo Gives Thanks For OpenSocial
Google’s OpenSocial has been both laughed at and fawned over as people have debated if it has any value. The discussion will, by and large, continue, but the people at Plaxo have already decided that OpenSocial is extremely good.
Social Media Thanksgiving List
In the spirit of the season – we’ve compiled a few things we are thankful for around here at Ignite.