Open IDs Get Support From Google
I’ll admit it. I’ve put off purposefully joining Open ID for no real reason. But now, whether we want to or not, you and I (well, I’m guessing you are, anyway) are being jumped in to the world of Open ID. Because not only are Yahoo Mail and Windows Live Mail (aka Hotmail) joining the Open ID ranks, allowing their logins to become Open ID logins, but so is Gmail.
How Effective Is Social Network Advertising?
Social network advertising is not only not annoying but surprisingly effective in some segments, according to the results of a new survey by Razorfish. In FEED: the Razorfish Consumer Experience Report 2008, Razorfish surveyed “connected consumers”—1006 people with broadband access who spent at least $200 online in the past year, used a community site such as MySpace and consumed or made some type of digital media including videos and music.
AOL Launches New Homepage
AOL has introduced a new homepage that allows users to access social networks directly from the site.Users are now able to post status updates to a number of social networks at once along with keeping track of profile activity, friend requests, status updates and mail alerts from Bebo, MySpace, Facebook, and Twitter.
Digital Marketing and ROI – The Rules Rewritten
All media is now digital. Holdouts which have not yet converted are desperately trying to figure out how to make the transition happen. As of February 2009, television signals will only be broadcast digitally; a leap necessitated by the immutable laws of physics, economics and government.
Netflix Forms A Partnership with TiVo
It looks like Netflix is about ready to get another big boost to its competitiveness in the quest for online video domination. The video service has announced a deal which will see it streaming content through TiVo.
Journalists Struggle With New Media
Reporters are complaining that news organizations are burning them out by making them use more and different types of technology to tell their stories, journalists said at a National Press Club Forum this week. Journalists charge there is little evidence that new technology is bringing in enough revenue to save jobs and support the news business.
Microsoft Becoming Preoccupied With The Cloud
We don’t know how many people play drinking games while reading press releases, but here’s a warning: taking a shot every time Microsoft uses the word "cloud" must be dangerous to one’s health. Lately, the cloud is about all the Redmond-based corporation can seem to discuss.
Online Video Users Follow Election Closely
Cisco has released a new survey conducted by Compete about the influence of online video and social media applications on American’s political engagement.The Internet was cited by 62 percent of respondents as a regularly used source for 2008 presidential election information and coverage, which was surpassed only by television (82%).Traffic to popular online video sites increased fivefold in 2008 compared to 2004. About 30 percent of registered voters said they used online video to follow 2008 presidential election coverage.
LinkedIn Introduces Applications Platform
LinkedIn has introduced a number of new software applications, which are business focused in an effort to become more useful in the everyday workplace. The LinkedIn Intelligent Applications (InApps) platform allows companies to develop professional applications for the sites members. It features applications from Amazon, Google, Box.net, Huddle, Six Apart, SlideShare, Tripit and WordPress.
Looking At More Trends in Google Reader
Google Reader has added some new data to the Trends department. For those who do not use Google Reader, or pay little attention to the Trends feature, it simply lays your reading habits out graphically so you can see when you are reading feeds the most, what you are reading the most, what you are reading the least, and so on.